K-sister by Kellogg´s

Always keeping holistic wellbeing in mind, Kellogg’s presents K-sister. A mobile application designed to connect, via chat and through swiping, young students with couples who are beginning their role as parents. In this way, they can get to know each other and build compatibility. Reminding parents of what they were like before family life and offering them healthy alternatives, a more dynamic and active lifestyle.  This is how this collaborative economy idea is born, facilitating communication between both parties and meeting the need for a first job for young people as well as parents’ search for free time.