Irene Pérez, featured in Creative Howl among packaging illustrators
Irene Pérez, illustrator, graphic designer, and lecturer on the Master in Illustration and Animation at ESDESIGN, Barcelona School of Design — part of Planeta Formación y Universidades — has been featured in the article '15 Go-to Packaging Illustrators to Hire to Help Brands Stand Out' by the specialist site Creative Howl.
The article brings together international illustration professionals whose work stands out for its ability to provide personality and differentiation to packaging projects. The selection recognises creative careers that combine visual identity, graphic narrative, and a strong connection to the brand concept.
From her studio in Barcelona, Irene Pérez develops illustration projects for diverse fields, including design, advertising, editorial, culture, and social initiatives. Her visual language sits between illustration and graphic design, an approach that allows her to tackle each commission from both a conceptual and narrative perspective.
Her work draws from multiple cultural and artistic references, including folk tales, mythologies, and traditions from various parts of the world, particularly Latin America and Asia. Elements such as nature, animals, rituals, and symbolic environments frequently appear in her compositions, creating rich and evocative visual universes.
Throughout her career, she has collaborated with international media, institutions, and publishers such as The Wall Street Journal, Oxford University Press, The British Library, La Vanguardia, and Corriere della Sera, among many others.
The inclusion of Irene Pérez in this Creative Howl selection highlights the international projection of her work and her ability to bring fresh perspectives to the field of applied illustration in design. At ESDESIGN, we celebrate this recognition of a creative career that connects illustration, visual culture, and contemporary communication.